Bushwick Daily | March 21st, 2019

Ridgewood Welcomes New Concept Store With Everything from Vintage Records to Local Art

In FEELS’ first few months, the concept store has attracted a wide range of customers—from ages seven to 70. Past art show openings have been well-attended, and Noecker and Costello look forward to Mike Zimmerman’s upcoming show, Marshall Lacount’s new works, and Rachel Salomon O'Meara’s dadaist ceramic sculptures. The husband-wife team plans to continue to find what makes them (and their community) feel good, and then present it to their FEELS customer base. As Noecker put it: “It is more than just a business, it's a place defined by the people who enter.”




New York Magazine | January 20th, 2019

The Cut : Best Bets

Feels NYC in New York Magazine Best Bets




Bedford + Bowery | December 20, 2018

How Do You Feel About a Cute New Spot For Books, Vinyl, and Vintage?

Christine Costello and Patrick Noecker wanted to curate a selection of items — books, clothing, housewares, records, incense sticks and other trinkets — that make people feel good. And so, today they opened their store Feels in Ridgewood.